In 2009, Lead­er­sIn filmed an inter­view with Tom. Find the video here.

Tom tells a sto­ry of two men, who, by doing very dull things, have made lots of $$$.

When you inter­act with any­one out­side your orga­ni­za­tion, you are in sales.

A sim­ple (but valu­able) truth: Don’t stoop so low as to bad­mouth the competition.

Gand­hi says your life is your mes­sage. In this video, Tom says your brand is your story.

For­mer Burg­er King chief Bar­ry Gib­bons says be any­thing oth­er than ordinary.

Tom makes the case for hir­ing for pas­sion over experience.

If not excel­lence, what else should you be doing with your time, your life? Pow­er­Point, also.

This video was made after the Aliba­ba New­pre­neur of the Year event, 2009.

Tom dis­cuss­es the econ­o­my cir­ca 2009 and gives tips for “new­pre­neurs.”

Tom’s col­lec­tion of wis­dom from H‑named sources now totals 11.

Hap­py employ­ees mean hap­py cus­tomers. Video, also.

In this video, Tom says that cor­po­ra­tions must be part of the community.

Get­ting WEIRD and stay­ing WEIRD: Cre­at­ing & Main­tain­ing an HSDE.

Watch Tom speak about rein­ven­tion in Eng­lish with Brazil­ian Por­tuguese subtitles.

There is no Excel­lence with­out cross-func­tion­al Excellence.

Chap­ter 11, The Works. Stand out in the marketplace.

Use your time at work to “max­i­mize human free­dom to cre­ate and serve.”

Appen­dix, The Works. Tom’s selec­tion of wis­dom from others.

Qual­i­ty is the answer to “What’s the Point?”

Lessons from wise lead­ers with H in their names.

With news in real time on the Web, you must pro­tect your brand image.

An out­line for small busi­ness begin­nings and success.

Tom says that cross-func­tion­al min­gling is essen­tial to success!

Sub­jects include the per­son­al­ized web, gam­i­fi­ca­tion, big data, etc.

Vis­it­ing Novosi­birsk, Siberia, in 2006 refreshed Tom’s pas­sion for Excellence.

Strate­gic strength comes from main­tain­ing supe­ri­or­i­ty in tal­ent and execution.

In this video, Tom reminds us that brand­ing efforts depend on an empha­sis on the talent.

In this video, find an easy-to-imple­ment method to ensure inno­va­tion in your work.

Tom describes just how pow­er­ful sto­ry­telling can be.

Tom asserts that, in busi­ness, you must under­stand wom­en’s approach to relationships.

Tom gives his view of the way the world of busi­ness works cir­ca 2005 and beyond.

Tom asks you to project your­self into the future and look back on your work’s impact.

Pur­su­ing Dif­fer­ence: 9 tac­tics for putting your­self ahead of the pack.

A list of what Tom feels should be your first priorities.

Find 73 of Tom’s fave tips in this Pow­er­Point, e.g., social media, pow­er of algorithms.

Fol­low­ing a vis­it to Tai­wan, Tom’s mus­ings on how an entire city can brand itself.

In 2002, Tom called the Web “THE 100% SOLUTION … THE WHOLE NINE YARDS.”

Per Tom, design is the well­spring of Cor­po­rate Soul & the No.1 basis for com­pet­i­tive advantage.

Tom tells why choos­ing first-line super­vi­sors is one of your most impor­tant decisions.

Brand Out­side = Vision, plan, mar­ket­ing. Brand Inside = Peo­ple, cul­ture, char­ac­ter.

Gain the com­pet­i­tive edge in brand­ing your com­pa­ny by mak­ing it dra­mat­i­cal­ly different.

Tom’s time­ly topics—from the year 2000! Some great insights for today.